If you’re just starting out, or if you were just blogging for fun to this point, to start achieving your goals, you’ll have to start understanding SEO. SEO is constantly changing, so the learning will never stop. But the basics are actually very simple: write things that people want to read about, and write it…
I’ve talked in a previous episode about how important categories are for your blog. So now that you have the categories decided on and set up, what happens once your visitor lands on one of those category pages? That’s what we’re going to be talking about today: using your category pages to connect with your…
Today’s episode is all about organizing your blog to make a bigger impact–on both your readers and Google. Why categories are important Imagine walking into your kitchen, opening a cupboard and finding a pizza pan, a couple plates and a salad fork. Each door just had random things behind it. They might be really nice,…
Breadcrumbs. You’ve probably heard your blog should have them. You might hate them. Many bloggers do…because they’re not always very pretty. What you’ve heard is true: your blog should use breadcrumbs. Today we’ll go over what breadcrumbs are, how they will help your blog grow, and how to turn them on and how to make…
In this episode, we’re going to go over a few reasons your blog should have a homepage, what should be on it, and then how to set it up. First, why should your blog have a homepage? Blogging is not like it used to be. It used to be that your loyal readers would come…
Can’t listen right now? Here are the key points from this episode: Blogging is not just about sharing a recipe, a pretty picture or a cute outfit. Website visitors come to you looking for a solution to their problems. It is your job to identify that problem and inspire them to come to you because…
Want to know why your first time visitors leave your blog and never come back? Let me tell you a first-hand story. I recently clicked a Pinterest pin to a read a blog post about a specific hair problem I’ve always had. It was a fantastic tip. I was excited. So I went to see…
Short cuts: The right structurePlan your categoriesFree printable category planner When most bloggers start blogging, categories are kind of an afterthought. Nobody explained how or why to set up categories strategically and so many food blogs end up with a disjointed list of both broad and narrow subjects. It’s never too late to get your…